We’ve seen a new foundation launch nearly every month this year, and we’re not complaining! Foundations continue to be one of the most personal beauty products – it sits the closest to our skin, covers the largest surface area and everyone’s skin differs greatly in terms of texture, colour and type. New releases have popped up from extreme ends of the spectrum; there are the #flawless, full-coverage formulas that promise to hide every sin and then there are barely-there textures whose sole purpose is to simply add a veil of colour for that #wokeuplikethis look. If you’ve been searching for something that beautifully threads the middle ground, look no more. The new Benefit Hello Happy Soft Blur Foundation is the stuff of dreams. We got a first look (and try!) of the foundation and here are 5 reasons why it’s completely taken over our makeup routines.
Created with optical blurring spheres, Benefit Hello Happy provides an IRL soft-focus filter over the skin. It doesn’t cake throughout the day even in our humidity and doesn’t feel dry in air-conditioned spaces either thanks to the addition of squalene in its ingredients. The liquid texture glides and blends effortlessly into skin, leaving the complexion looking fresh, healthy, and happy!