Think Muji and you immediately think of their simple yet impeccably designed home goods (their aroma diffusers and storage solutions make the top of my list). Fun fact: Translate the Japanese word and it means “no-brand quality goods” – a piece of interesting trivia you’ll learn from a quick click to the Muji Malaysia website.
The brand ethos of elementary and quality translates into their clothes, too. Akin to their lifestyle products they’re famously known for, the garments are pared-down, practical and made to last.
For Spring/Summer 2018, Muji releases their annual Linen Collection – lightweight, breezy and absolutely perfect for our hot and humid Malaysian weather, in a neutral palette that’s easy on the eye. At a glance, you’ll find smart casual basics in the form of button-downs, shirt dresses, full skirts and cropped trousers constructed from French linen grown in Northen France (where its natural climate produces top notch linen fabrics).
If you weren’t a fan of linen, here’s six reasons to get converted:
1) Linen’s stronger than cotton (accidental rips and tears, be gone!)
2) It’s hypo-allergenic (bye bye allergies)
3) Quick dry (faster drying time on the clothing line)
4) It’s damage-resistant (maintains its shape after repeated cycles in the wash)
5) Linen is a natural insulator (keeps you cool on hot days and warm in the cold)
6) Excellent water absorbing properties (aka moisture and sweat absorbing, yay!)
Definite closet staples, Muji’s clean and sleek silhouettes are versatile enough that you can mix and match with your existing wardrobe. Polished yet at ease, here are timeless classics you can wear for years on end. Muji also introduces new styles to their product line with 3/4 sleeves and short-sleeve blouses for women and a straight body-line cut with the men’s shirts, so you’ll look and feel cool.
Practical design changes loyal Muji fans are in store for – increased material density to reduce transparency (so long, VPLs!), a rigorous production process to produce softer linen and and my personal fave, an additional inner pocket in the men’s jackets. Cause you can’t have too many pockets #PocketsOnAllClothes #PocketsForEveryone
Swipe for #teamCLEO’s picks from Muji Linen Spring/Summer 2018!