Model And Activist Adwoa Aboah Is The New Fierce Face Of Marc Jacobs Beauty

The British born model walked her first ever fashion show in New York all thanks to Marc Jacobs, since then the designer has been one of Aboah’s biggest supporters in her blooming career.

As for the rest of 2017 and 2018, Marc Jacobs Beauty has announced Abwoa Aboah as the new fierce face of the brand. Joining the ranks of iconic women such as Jessica Lange, Edie Campbell, Winona Ryder, Aya Jones and Kaia Gerber from past campaigns.

Aside from inspiring women all around the world for making beauty standards more inclusive, Aboah has also been an active activist as the founder of GURLS TALK which is a digital space catered as a platform for women to share their stories.

“Marc gave me my first fashion show in New York City. it was a dream come true and from that point on, he has been one of my biggest supporters. i am so excited to be the new face of Marc Jacobs Beauty, and to have been able to work alongside Marc once again is truly inspirational. his attention to detail is like no other and you see his vision instantly come to life.” – Adwoa Aboah

Image: Marc Jacobs Beauty

To kick off this winning partnership, Aboah fronts their latest campaign for the new Le Marc Liquid Lip Crayon, shot by David Sims, creative direction by Katie Grand, with make-up by Diane Kendal, hair by Guido Palau and nails by Jin Soon Choi.

Check out more BTS shots below:

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Image: Marc Jacobs Beauty
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