Check Out Charles & Keith’s SS20 Campaign Featuring Zhao Jia Yi And Ruth Bell

This Spring-Summer, Charles & Keith had top models Zhao Jia Yi and Ruth Bell fronting the brand’s campaign. It was shot by Michal Pudelka, an experimental New York City-based fashion photographer and visual artist who’s recognised for his incredibly surreal and dream-like images.

The story that inspired Charles & Keith’s latest campaign was the strong desire of exploring the depths of unknown and anticipation of the unexpected. As the saying ‘the sky has no limits’ goes, check out the visually pleasing images of the campaign below; where crisp lines separating the sky, sea and ground — reminding us that there are a vast of things to be explored in life, waiting to be discovered by us if we are willing to be open.

The sky is limitless; image credit: Charles & Keith

 

Bright hues from the shoes and bags placed against the crisp, clear blue skies; image credit: Charles & Keith

For the S/S2020 collection, Charles & Keith embraces the bright, fresh energy of the new season cycle; where we would see eye-catching hues and bold designs that are made to stand out. Athleisure is here to stay with multi-coloured stripes wrapped around on pointed-toe heels and mules. Not forgetting a must-have, the chunky sneakers in cute pastel shades. To add a futuristic touch to the collection (it’s 2020 anyway), top-handle bags are nicely adorned in clear coloured PVC.

Swipe on to see our top picks from the collection!

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Sophisticated strappy mules

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