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Carlsberg Smooth Draught: Meet The Smoothest Beer In The World!

Many of you have probably seen Carlsberg’s Smooth Draught in the market by now – seeing as they’ve launched last year. #TeamCLEO experienced first hand as the brand unveiled their Carlsberg Smooth Draught in a single-serve pint bottle.

Managing Director of Carlsberg Malaysia; Lars Lehmann unveiled a sleek single-serve Carlsberg Smooth Draught in 325ml pint bottle.

The leadership team of Carlsberg Malaysia on stage at the Carlsberg Smooth Draught Pint launch.

We were introduced to the newest member of three at Eight Gourmets Gala (EGG), Pinnacle Sunway. From LED drums to a live performance by violinist Grace Tan, it is safe to say that the night ended with a blast. To top it off, guests were spoiled with FREE FLOW of Carlsberg goodness and canapés throughout the night.

Group photo of the Carlsberg Malaysia team and guests at the Carlsberg Smooth Draught Pint media and trade partner launch.

These pints are now available at places from your local eatery as well as your nearest bar.

Gone are the days where consumers can only enjoy tapped beer at bars equipped with fancy equipments. With our product innovation, we raised the bar to a whole new level by launching the sleek 325ml single-serve pint bottle for consumers to enjoy Probably The Smoothest Beer In The World anywhere, anytime.
— Lars Lehmann, Carlsberg Malaysia’s Managing Director.

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